Generally, it takes more than simply creating and manufacturing a product to make it sell; you also have to be attentive to the packaging. While any box or container can carry a product, not all of them will be well received by the general population.
As a result, as a business owner or product designer, you must pay close attention to your packaging designs and layout, as even minor errors can have disastrous sales implications.
When it comes to candle packaging, most businesses choose custom candle boxes. Because candles are composed of wax and can melt in hot temperatures, they are a delicate product that should be handled with care. It’s critical to choose the correct packaging for your candles in order to keep them secured and safe from harm.
Candle packing boxes have a significant impact on the brand value and believability of the candles. Candles are popular as both home décor and as presents. To attract as many people as possible, your packaging should be exceptional.
This blog will discuss the importance of employing custom packaging boxes for candles. As well as why marketers should devote more time to designing custom candle boxes for product packaging.
Custom Candle Boxes Mistakes to Avoid at All Cost
You must be aware of what piques the customers’ interest and appears to be enticing to them. What their reactions are to certain designs, and what do they think creates great packaging. Which factors make people like a brand and which make them despise it. Learn all of these things thoroughly before designing your custom candle boxes.
Experiment with new ideas. Experiment with different sizes, shapes, designs, patterns, textures, colors, and idea combinations. It’s easy to come up with fantastic packaging when you’re creative with all of these.
Purchasing from inexperienced local vendors
Choosing a custom candle boxes manufacturing partner is another important consideration. Frequently, firms deal with local manufacturers who use outdated technology and have limited experience. Such organizations are unaware of current trends and offer a unique answer.
As a result, never work with partners who are unable to create a bespoke solution that meets your needs. Instead, look for internet marketplaces where you can locate a large number of skilled service providers. Please read the reviews written by past customers and choose a company that specializes in providing custom candle boxes.
Not testing your packaging before sending it out
You shipped a product according to the order, but it was either damaged or broken by the time it arrived at your customer. Consider the viewpoint of a customer and imagine their reaction. Isn’t that bad?
This is precisely what you will receive from them if you send them a product that they have in pieces. It makes no difference if you send it in one piece. That was never the case. And how can they know you’ve never sent a crooked item?
Point to ponder
You are leaving a negative image on individuals who have received a damaged item from you, and there is a good risk that those who have received a damaged item from you will badmouth you in front of their relatives and friends. That is absolutely not something you want to happen in front of potential customers in the future.
This can happen in the majority of circumstances when you failed to test your packaging before dispatching your item in it.
People nowadays are anticipating a once-in-a-lifetime unboxing experience. When they are dealt the disappointment of a broken item. However, they are enraged and use social media to tell the entire world about it.
You must lower such probabilities as much as possible, and the easiest way to do so is to test your custom candle boxes for the following factors:
- Product content protection
- Shipping durability
- Shelf life span
Leaving the external surface blank
Another blunder made by some businesses is leaving the wholesale custom candle boxes blank. However, it can be a significant advantage in attracting customers’ attention to retail and online establishments. There are numerous types of candles for aromatherapy, including tapper, ornamental, tea light, pillar, and candles.
These types may be classified, making it easier for customers to find the candles they want. Furthermore, you would have to direct individuals to the appropriate instructions for good care. Finally, create an eye-catching design that will rapidly entice buyers to make a purchase.
TIPS FOR DESIGNING CANDLE PACKAGING
Custom Candle Boxes Design to Your Advantage
To avoid packing issues and lost sales, the first thing you must do is think carefully about your design. Keep in mind that you don’t want your package to look like everyone else’s. Clients will have no reason to choose your product above the others if it looks exactly like anything else on the market.
Simultaneously, don’t make an effort to make it intriguing. Customers may find the custom candle box packaging confusing if it contains too much information or makes too many claims. They will choose a competition with clearer custom candle boxes rather than taking the time to figure out your product and its packaging.
Make It Simple to Open
When a product is too difficult to open, it is one of the most common complaints in the custom candle boxes packaging industry. A typical example is a pair of scissors that is so firmly encased in plastic that it requires a second pair to open it.
Customers are unlikely to buy your product if they can’t simply open it unless you can prove that it is much superior to the competition. While you might sell a difficult-to-open product to a specific client once, he or she is unlikely to buy it again. Get the best custom retail boxes from Multiple Packages.